GUERLAIN Rouge G The Customizable Treatment Lipstick

Rouge G

This holiday season, Creative Director of Makeup Violette has been inspired by the rhinestone universe of artist Shourouk Rahiem to create Rouge G Embrasse-Moi!, a dazzling limited edition. The jewel-like casing is embellished with rhinestones and features a brand new design by Shourouk Rhaiem.
ROUGE G, THE CUSTOMIZABLE TREATMENT LIPSTICK
Rouge G, Guerlain's iconic jewel lipstick, has been reinvented in an ultra-care version in a wide range of highly pigmented, long-lasting satin or velvety matte shades. Composed of 89% care base, its formula exclusively made with natural waxes includes an oily extract of iris with smoothing and regenerating properties for exceptional comfort.

The design of this iconic lipstick has also been modernised with a range of customisable and refillable double-mirror jewel cases that showcase the expertise and commitment of the Maison Guerlain.

The new Rouge G cases are only compatible with the new generation refills, and vice versa.

AN ICONIC VELVETY MATTE FINISH THAT COMBINES LONG LASTING WEAR AND COMFORT
The velvety matte formula of this new generation of Rouge G is accompanied by an ultra-light enveloping texture to create a bare-lip sensation and guarantee 16 hours of comfort¹. This formula smoothes and envelops the lips with unrivalled softness to guarantee a velvety result and incredible hold for 12 hours².

Rouge G Velvet comes in an exclusive color palette designed for all styles and skin tones.
Each shade has been painstakingly crafted by Guerlain laboratories with powerful colour pigments incorporated one by one and enhanced by the colour-boosting power of Abyssinian oil to achieve vibrant, luminous shades.

A TREATMENT CONCENTRATE
Rouge G's velvety matte formula, composed of 89% treatment base¹, includes an exclusive complex made from iris flower and sweet almond oil with smoothing, moisturising and densifying properties². This complex protects the lips and promotes their regeneration².

Instantly softened, lips are hydrated and 45% smoother³, ensuring comfort for 16 hours⁴. After 4 weeks of use, lip regeneration is optimized by +37%⁵. Lips are visibly plumped and shaped to look more beautiful day after day, even when makeup is removed.

1. Average percentage of the pigment-free and pearl-free treatment base in the Rouge G range: Rouge G Velvet minimum 81% and Rouge G Satin minimum 89%.
2. In vitro test performed on ingredients.
3. Clinical test conducted on 25 women.
4. Self-assessment conducted on 32 women.
5. Clinical evaluation performed by a dermatologist on 30 women.

THE JEWEL CASE WITH A THOUSAND REFLECTIONS
For this exclusive collaboration, Shourouk Rhaiem has dazzled the Rouge G jewel case by covering it with rhinestones with holographic reflections.

A unique and unusual creation designed by Shourouk Rhaiem.

Designed to be recharged, preserved and passed on, Rouge G relies on the personalisation of its iconic case with unique and timeless designs. Objects of desire that are reinvented throughout the seasons and can be collected as you wish.

The new Rouge G cases are only compatible with the new generation refills, and vice versa.

Customize your lipstick