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COMME DES GARÇONS
Founded in 1969 by designer Rei Kawakubo, the fashion house Comme des Garéons has always been known for its avant-garde style, as its dress is more like the artistic concept than simple fashion. Finding success outside Kawakubo's native Japan in the 1980s, the next decade Comme des Garéons expanded to produce fragrances, with Comme des Garéons Parfums. The first fragrance of the same name was released in 1994 and created by Mark Buxton, who then designed several more.
Kawakubo has stated that she is not a fan of fragrances and, freed from an attachment to traditional ideas about perfumery, the fragrances of Comme des Garéons are striking and original, and almost completely unisex. A series of numbered series, with themes such as "red" and "synthetic" only serve to emphasize the uncompromising modernity of the house.
